Thursday, February 2, 2012

Taking the Plunge, Again

Only now, as I look back, do I realize how fortunate I was to work for a startup so early in my career.  It was part-MBA, part mom-and-pop shop, part family, and a whole lot of fun.  It engrained so many values into me and I learned so much.  A lot of long hours, hard work, lifelong friendships, and some occasional stress as pressure mounted, especially that last Christmas holiday before we were purchased trying to get the product ready.  I didn't know, when I returned from vacation, if we would still be in business, so I took a programming book with me to study in case I needed to find new employment.  Who can resist such adventure?

Because...when you eat, they eat, too!
So, when I started to look around for new challenges, I knew I wanted to get back to the startup vibe.  My friend and the CEO of my first startup experience (Pixel), Jim Fontaine, introduced me to Andre Angel, the founder and CEO of TangoTab (and founder of CODEKKO, NTRglobal, and Work Meter).  Andre founded this venture that not only promised the excitement and challenge of building a new business, but an innovative service that uses a portion of its proceeds to fight hunger.  Wow!  And, it revolves around restaurants and dining out, a couple of my core passions.

TangoTab is a marketing tool for restaurants that allows them to make a controlled amount of offers to their customers, many times the same offers they are making anyway, and only when a customer redeems an offer, they pay TangoTab.  No risk.  The fun part starts from there, as TangoTab then donates a portion of the proceeds to the local food banks and hunger charities in the cities where we are deployed.

So much fun.  So useful.  So gratifying.  And, that is why I have taken the plunge, again.

Go check out TangoTab yourself and learn about the fight against hunger.  We're still working out some kinks, so register and access us via the website, as we need to post a fix for the iPhone app.  If you are in an area that we currently serve, try the service, and I'd love your feedback and your wish list of restaurants.  If you are in an area where we do not currently serve, let me know, along with your favorite restaurants, and I will let you know when we launch in your area.  You can reach out to me via twitter.

Because...when you eat, they eat, too!

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