Wednesday, November 9, 2011

My Mom, The Addict

So, I had the immense pleasure of enjoying a fine meal in New York City, at má pêche, last night with Bubs.  Nothing like a fine meal with family.  What amazed me more than the great drinks, great food, and catching up with mom was her self-admitted addiction to her iPad.  She sleeps with it!  Wait until Dick finds out...

She not only admitted she loves her iPad and doesn't know what she would do without it, but she has downloaded and uses apps on her iPhone and iPad like CardStar and Zite, without consulting her IT department!  That would be me, of course.

Frankly, it's amazing at so many levels.  She has bought, used, and loves this technology, without her nerdy son promoting it or provoking her.  She has done things with her devices that I have not.  She told me that her iPhone makes communication so much easier.  Even Nielsen is seeing that Americans aged 55-64 are adopting smartphones at second fastest rate of all other age groups.  What is this world coming to?

I don't know whether to feel sad and shed a tear that she's growing up right in front of me, or be angry that she would do all of this without consulting me.  I feel

Come see me and other industry leaders from Sam's Club, BBC America, The Daily, Ogilvy & Mather, Nutro, The Weather Channel, and Starcom Mediavest talk about tablets in marketing at ad:tech New York City this Thursday at 3:00PM Eastern and 4:30PM Eastern.  If you can't make it, tell a friend and live vicariously through them!


  1. Us retirees can figure out this techie stuff just FINE thank you! :)) Really, most devices have a long way to go to address "ease of use", but many (like iPad/Phone) have moved the ball along quite a bit. Would love to meet Bubbie sometime :)

  2. and, she I am sure would love to meet you as well. I don't know if you'll be back in D the days after Xmas, but she'll be in town.